
Holland America Line has topped the $2 million mark in contributions raised for Susan G. Komen for the Cure®, a global leader in the fight against breast cancer, underscoring the line’s place on Komen’s prestigious Million Dollar Council Elite.
On July 6, Holland America Line’s President and CEO Stein Kruse celebrated the fundraising milestone aboard the line’s newest ship, ms Nieuw Amsterdam, with Ambassador Nancy G. Brinker, founder and CEO of Susan G. Komen for the Cure. While on board, Kruse and Brinker led the 5K walk around the gleaming new teak decks with more than 500 shipboard guests and crew, raising nearly $40,000. Following was a special pink lemonade and champagne reception. Special celebrations were also held that week across the line’s fleet of ships.